David oversees day-to-day operations and long-term strategy for Vida Nova, LLC. With more than 26 years of experience in the agricultural industry, David Zehendner knows the animal health and feed business from the ground up. From the barn to the lab to the board room, he has worked with some of the largest pharmaceutical and feed companies in the world, negotiating complex deals, developing new business and forging strategic partnerships. His extensive background managing sales, marketing and day-to-day operations enables his ventures to run with innovation, efficiency, solid ROI and a keen customer focus.
Zehendner has played a key role in developing the biotechnology needed to feed the livestock of the future. Consumer demand for less antibiotic use, the increasing cost of feed, climate change’s impact on forages, heat-stressed animals and a growing world population all create a rapidly growing market for Vida Nova Solutions’ unique products. Their pioneering alternative feed ingredients and nutritional supplements directly address emerging consumer needs while improving the customer’s bottom line. David earned a Bachelor of Science degree from Ferris State University.